Now you can also create your own Instagram Business account and Instagram Shoppable posts. You just need to follow a few steps, and your Business Account with Shoppable posts will get ready to do business from home itself. Let’s understand the concept in detail.
What is Instagram Business Account?
Instagram business Accounts are the free features that Instagram offers to those brands who want their accounts to be recognized as businesses. Such type of business accounts offers their products in their profile themselves. It is the best way to convert the audience into customers with brand awareness.
What is Instagram Shoppable Post?
How to add shop now on Instagram post? In a straightforward term, shoppable posts are the clickable post that takes you to the actual website or landing page to shop for the particular product you click on. In recent years Instagram has officially launched Instagram Shoppable Posts. It makes tagging and shopping products directly from your organic Instagram posts is easy.
What are the requirements to get started with Instagram Shoppable Posts?
To get start your Instagram Shoppable Post, you need to be sure of a few things:
- It would help if you were located in a country wherein this feature is currently available.
- Need an Instagram Business Account.
- It must be on the latest version of the Instagram app.
- As per Instagram’s merchant agreement and commerce policies, your business must sell physical goods.
- Your Instagram business account must be connected to a Facebook catalog.
Whole Procedure to Create Shoppable Post
Step 1: Need to convert your Instagram account to a Business account
First of all, to convert your Instagram account to a business account, you have to connect it to your Facebook Business page. Go on your Facebook Business page and select Instagram on the Settings. As per the requirement, Log In to your Instagram account.
Step 2: Now create a product catalog on Facebook
It would help if you created a Facebook catalog to run a shoppable post on Instagram. You have to use a Shopping Facebook page template to create a catalog.
To create a Facebook catalog, go to the Settings, click on Edit Page, and select Templates. In the shop section, select, Add Product, and upload products; fill in the details as per the instructions.
Step 3: Need Approval
You have to wait for Facebook to approve your account, which can take a few hours to a few days. After getting approval, you can proceed with the remaining process.
Step 4: Add some Shoppable tags on Instagram
Once you get a notification of approval, you will be able to start using Instagram shoppable tags in posts and stories. Go to the Instagram app, select Settings, click on Business Settings, and then select the Shopping option. Now select the catalog you created on Facebook and click on the Done button.
Create a new post or select an existing post and click the Edit option, Next select Tag Products, tap on a product within the image, and tag it with the label from the Facebook product catalog.
So, guys, this is the simple procedure to start your Shoppable posts to expand your business. This really helps to connect people and increase your customers. Just create your Instagram Shoppable Account and create shoppable posts on Instagram. Also, stay tuned for more information.
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